Thursday, November 19, 2009 11/19/2009 04:25:00 PM
It's a great week for the Website Optimizer YouTube channel. On the heels of Dan Siroker's talk, How we used data to win the election, we just posted two recorded webinars. The first webinar is Planning and Running your First Experiment with Website Optimizer. David Booth, one of our authorized consultants, gives an outstanding presentation that guides you through setting up your first test. Along the way, he shares lots of great insights, case studies, and tips for increasing your conversion rate.
The second webinar is about the Website Optimizer Experiment Management API and is aimed at a more technical audience. In this webinar, Website Optimizer engineers Erika Rice-Scherpelz and Gary Kacmarcik explain how to use the API. We also have a demonstration from Ken Colborn, also a GWO authorized consultant, on how he's integrated Website Optimizer with their Motivity CMS platform.
Grab some popcorn and enjoy.
5 comments:
Excellent video. It not only shows the methods by which the testing is done but highlights the importance of testing for web site optimization.
Thanks for the video was very interesting
Thank you very much for the video...I have to watch this video more than once to completely understand the methods in which the Google optimizer is used..thanks again
This is cool stuff. Now i get my Direct marketing in to action on the web. thanks!
I would like to thank you for the efforts you have made in writing this article. It might be useful for my online canadian rental business Toronto rental apartments since I try to use the Google Optimizer and I found very dificult to understand how it is works.
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